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Internet marketing and advertising
Promotion on the Web is called online marketing or web site
promotions and if you are unaware on how it's done then you are missing out on
many potential customers in your local community and the world wide market.
What can a Web Site do for your business?
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Open a new door of opportunity: Website strategies that bring local
residents to your door.
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Specializing in low-cost, high impact solutions
Let you presence be known on the NET!
Why should your business have Web site?
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Increasing sales
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Improved service
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Reduced expenses
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Other reasons
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Increase Profits by Increasing Sales
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Large businesses have them, and expect those that they do business
with to also have Web sites
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Customers are be more likely to purchase additional products
when they see them on your Web site.
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Internet Customers find information prior to visiting your business;
informed customers are ready to BUY
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Improving Service
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Your Web site can provide information and services around the
clock
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An online catalog is easy to modify, however traditional media
catalogs cannot be altered without great expense.
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Web site e-mail and communications avoids phone-tag
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You can review web site activity reports and quickly adjust your
Web site accordingly.
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You can add or change material to a Web site inexpensively.
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Your Web site will let visitors decide themselves what they want
to review.
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Reducing Your Business Expenses
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Your Web site will reduce the cost of selling. Your cost for a Web
site visitor is very low
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A Web site can reduce your need for additional sales and service
personnel
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Automated mailing lists send the same email message to hundreds of
customers for nearly the same cost as sending to one
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Automated answers to common questions are easy to produce
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Email is a cheaper services than courier, postal mail, faxes or
phone calls -- and faster
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Other Reasons
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Keep ahead of your competitors, keep viewers at your site and not
theirs
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Get ready for electronic commerce
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Have a good technology image
Web Site Marketing
Now that you have put so much effort and expense into creating
your dynamic web site, it will not be effective unless you incorporate an online
marketing plan. I know how to effectively promote your site and improve your
ranking with the search engines for the exposure you need.
Working closely with our client, I design and implement an advertising
campaign that will optimize their companies presence on the Internet. Personal
and individual commitment to each ad campaign is the secret to our success. I
take the time to fully understand the nature of each company, designing a
multi-level-marketing strategy that targets their business' potential clientele.
The following is a general outline of our marketing services available to you:
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Website submittal - We have over 2000 search engines in our
index. However unlike most companies that offer this service, I will inspect
your website for browser compatibility, verify your HTML to ensure that
there are no errors before we submit your website, ensure that your META
tags are accurate and can be easily understood by the many retrieval systems
that will index your site, as well as providing you with both a before and
after report of your website progress. Website hit counters are also
available free of charge.
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Banner programs - I will create your company an eye catching
clickable banner that can be used on other websites. There are several
banner programs available, some are free, some charge a per-click fee,
together we will determine what program is best for your company. There are
literally hundreds of thousands of websites I can put your banner, as well
as advertising on websites such as Yahoo and America Online can be
affordable in some cases, and very effective.
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Position agent reports - Once your marketing campaign is complete,
I can provide you with biweekly position agent reports that will detail
where your site is listed, what rank your site is, as well as your websites
popularity rating. This option is an invaluable tool for keeping track of
your marketing results.
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Mass E-Mail - Better known as spam or junk mail, this form of
advertising is most unfavorable to most Internet users, however is proven to
be very effective for some businesses. I have access to valid mailing lists
in excess of millions of Internet addresses, and state-of-the art programs
that will do all the mailing for you. Depending on the type of business you
have, this option may or may not be right for you.
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Newsletter (powerful sales tool)
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Cross-linking (negotiate a link with another site)
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Newsgroups (promote your web site for free with a tag line)
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Belonging (advertised on your local community guide)
Web Site Management
Maintenance charges vary due to the amount of scanning and time
that may be involved. It is best to contact us so we can effectively serve your
business needs.
If your web site requires monthly updates, maintenance, and search engine
submissions, then call me so that I may work out a package deal to fit your
business needs!
E-mail me today and lets discuss your company's needs and
Internet goals!
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